Quest Diagnosis
One Life at a Time
Client
Quest Diagnosis
Year
2023
Services
Media & Campaign strategy
Anthem Video
Print & Portrait Campaigns
Partnerships
Carol Cone on Purpose
Capturing Purpose
The Nation of Artists, in partnership with Carol Cone on Purpose, collaborated to produce a compelling video that captures the essence of Quest Diagnostics’ purpose: working together to create a healthier world, one life at a time. The video showcases how this shared purpose serves as a
guiding principle for Quest Diagnostics. By focusing on this unifying purpose, Quest not only fosters a strong internal culture but also strengthens its position as a leader in the healthcare industry, dedicated to making a meaningful difference in the world.